InfoCommons

BRAND IDENTITY AND TRADE MARK LAW

Posted in brands, social media, trade marks, web 2.0 by coda on October 11, 2009

We begin a new set of sessions on “Brand Identity and Trade Mark Law”. Just to get you going, consider the meaning of “brands” in the following 2 videos:

Further Reading
How is the Internet changing the role of brands (and the Law)
Some interesting sites:
1. My Starbucks Idea
2. Coca Cola and Tweets

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